Music Enabled Device Sales

Mobile Device Sales, Music Enabled, USA, 2007-2008

• Sales of mobile devices that are music enabled made up 68% of mobile device sales, from 49% in 2007
• Mobile devices are becoming more powerful, with music, video and graphics
• Users are increasingly relying on mobile devices to give them rich media experiences, while they are away from desktop PCs
• *Note: year over year figures compare Q3 2007 and Q3 2008
  

*Source: NPD, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Mobile Email - Frequency

Workplace Mobile Email Frequency of Checking Inbox, USA, 2002-2008

• In 2008, 37% of US workers check mobile email constantly, up from 22% in 2002
• Email and text communication is the most heavily used activity used on mobile devices
• Workers who have laptops and mobile devices have heavier work loads than previous generations, which results in using email to manage family and personal affairs
  

*Source: Pew Research, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Bluetooth Device Sales

Mobile Device Sales, Bluetooth Enabled, USA, 2007-2008

• Sales of mobile devices that are Bluetooth enabled made up 83% of mobile device sales, from 72% in 2007
• *Note: year over year figures compare Q3 2007 and Q3 2008
  

*Source: NPD, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Qwerty Keyboards

Mobile Device Sales, Qwerty Keyboards, USA, 2007-2008

• Sales of mobile devices with Qwerty full keyboards made up 30% of mobile device sales, an increase of almost 3 times from 11% in 2007
• Mobile device owners are increasingly wanted more desktop PC like features, to be able to communicate and interact with mobile data applications
• *Note: year over year figures compare Q3 2007 and Q3 2008
  

*Source: NPD, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Top 3 US Mobile Devices

Top 3 Mobile Devices, Sales, USA, Q3, 2008

• In Q2, 2008, Apple iPhone 3G was the most popular selling mobile device, followed by Motorola RAZR V3 and then RIM Blackberry Curve
  

*Source: NPD, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Workplace Mobile Email Usage - Part 3: Work and Personal Combo

Mobile Email Usage at Work, USA, September, 2008 - Send and Receive Work and Personal Email

• 25% of US workers equally split sending and receiving work and personal related email with mobile phones, PDAs and Blackberry devices
• Email and text communication is the most heavily used activity used on mobile devices
• Workers who have laptops and mobile devices have heavier work loads than previous generations, which results in using email to manage family and personal affairs
  

*Source: Pew Research, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Workplace Mobile Email Usage - Part 2: Work Email

Mobile Email Usage at Work, USA, September, 2008 - Send and Receive Work Email

• 32% of US workers mostly send and receive work related email with mobile phones, PDAs and Blackberry devices
• Email and text communication is the most heavily used activity used on mobile devices
• Workers who have laptops and mobile devices have heavier work loads than previous generations, which results in using email to manage family and personal affairs
  

*Source: Pew Research, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Workplace Mobile Email Usage - Part 1: Personal Email

Mobile Email Usage at Work, USA, September, 2008 - Send and Receive Personal Email

• 44% of US workers mostly send and receive personal email with mobile phones, PDAs and Blackberry devices
• Email and text communication is the most heavily used activity used on mobile devices
• Workers who have laptops and mobile devices have heavier work loads than previous generations, which results in using email to manage family and personal affairs
  

*Source: Pew Research, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

US Pre-paid - Part 2: Mobile Carrier Total Customers

Pre-Paid Total Customers, Major Mobile Carriers, USA, 2008

• T-mobile has the largest number of customers using pre-paid or "pay as you go" plans
• Pre-paid customers account for 17% of all mobile phone customers in the United States
• Note: AT&T declined to report their customer numbers
  

*Source: CTIA, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

US Pre-paid - Part 1: Total penetration

US Pre-paid mobile users, USA, 2008

• 17% of US customers use pre-paid or "pay as you go" mobile phone plans
  

*Source: CTIA, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Mobile Social Networking Growth

Mobile Social Networking Growth, Global, 2007-2012

• Mobile social networking is expected to grow from 2.3% in 2007 to 23% by 2012
• Globally, Communication services are the most used data services for mobile users
• Online sites such as Facebook, My Space, LinkedIn and other smaller Web 2.0 sites are expected to grow as people become increasingly conntected around the world
  

*Source: Informa, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

iPhone Switchers - Part 3: AT&T from Sprint

Apple iPhone Customers Switch to AT&T from Sprint, US, Q2, 2008

• 30% of all iPhone customers switched to AT&T with the release of the 3G iPhone
• 19% of new AT&T iPhone customers switched from Sprint
  

*Source: NPD Group, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

iPhone Switchers - Part 2: AT&T from T-mobile

Apple iPhone Customers Switch to AT&T from T-mobile, US, Q2, 2008

• 30% of all iPhone customers switched to AT&T with the release of the 3G iPhone
• 24% of new AT&T iPhone customers switched from T-mobile
  

*Source: NPD Group, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

iPhone Switchers - Part 1: AT&T from Verizon

Apple iPhone Customers Switch to AT&T from Verizon, US, Q2, 2008

• 30% of all iPhone customers switched to AT&T with the release of the 3G Apple iPhone
• 47% of new AT&T iPhone customers switched from Verizon
  

*Source: NPD Group, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Global Mobile Phone Penetration

Global Mobile Phone Penetration: 2000-2008

• Total mobile phone penetration surpassed is estimated to be 61% by the end of 2008 vs. 12% penetration in 2000
• Global total mobile phone subscribers are estimated to be 4 billion by the end of 2008
• Access to ICT technologies are helped by mobile phones, to achieve the Millenium Development Goals (MDGs) of the United Nations
• United Nations MDGs include eradicating extreme poverty and hunger, achieving universal primary education, promoting gender equality, reducing child mortality, improving maternal health, combating epidemics, and ensuring environmental sustainability
  

*Source: ITU, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Global Mobile Phone Subscribers - 2008

Estimate Global Total Mobile Phone Subscribers, end of 2008

• Global total mobile phone subscribers are estimated to be 4 billion by the end of 2008
• The emerging BRIC countries, Brazil, Russia, India, China, are estimated to be 1.3 billion subscribers by the end of 2008
• Total mobile phone penetration surpassed 50% in early 2008, with 60% total penetration estimated by end of 2008
• Access to ICT technologies are helped by mobile phones, to achieve the Millenium Development Goals (MDGs) of the United Nations
• United Nations MDGs include eradicating extreme poverty and hunger, achieving universal primary education, promoting gender equality, reducing child mortality, improving maternal health, combating epidemics, and ensuring environmental sustainability
  

*Source: ITU, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Total Text Messages Sent Increase

Monthly Total Mobile Text Sent, US, June 2007 vs. 2008

• Americans sent a total of 75 billion text messages per month in June 2008 vs. a total of 29 billion text messages a month in June 2007
• Monthly total text messages sent has incrased 160% from 2007-2008
• Text messaging is used more than mobile phone calls to communicate
  

*Source: Nielsen Research, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Text Usage Increase

Monthly Mobile Texting, US, Q2 2006 vs. 2008

• Americans sent and received on average 357 text messages per month in 2008 vs. an average of 65 text messages a month in 2006
• Text messaging usage has incrased 450% from 2006-2008
• Text messaging is used more than mobile phone calls to communicate
  

*Source: Nielsen Research, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

Text vs. Phone Calls

Monthly Mobile Texting vs. Mobile Phone Calls, US, June, 2008

• Americans sent and received on average 357 text messages per month vs. 204 mobile phone calls per month
• Text messaging is used more than mobile phone calls to communicate
  

*Source: Nielsen Research, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

German Gamers - Part 5: Types of Games

Mobile Gamers, Types of Games, Streaming or Mobile Web Browser Games, Germany, Q2, 2008

• 22% of German mobile phone users play mobile games
• Of those 22% that play mobile games, 1% play streaming or mobile web browser based mobile games
  

*Source: comScore, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.

German Gamers - Part 4: Types of Games

Mobile Gamers, Types of Games, Downloaded Games, Germany, Q2, 2008

• 22% of German mobile phone users play mobile games
• Of those 22% that play mobile games, 8% play downloaded mobile games
  

*Source: comScore, 2008
Note: All charts are created by the author(s) of this blog, based on published industry public source(s); please respect the copyright of the original content owners.